09
09
2009
14 motivi per i quali falliscono i progetti Enterprise 2.0
Scritto da: Raffaele in Senza categoria, tags: enterprise 2.0, Enterprise Social Network, GovernanceDion Hinchcliffe ha pubblicato un interessante articolo chiamato 14 Reasons Why Enterprise 2.0 Projects Fail.
Purtroppo nulla di nuovo, come sempre emerge che il problema non è mai tecnologico ma sempre organizzativo e di governance del progetto. vale comunque la pena leggerlo, soprattutto se ci si appresta ad iniziare progetti di Enterprise 2.0.
Vi riporto i soli nomi dei 14 punti, per approfondire le singole voci fate riferimento all’articolo di Dion Hinchcliffe: 14 Reasons Why Enterprise 2.0 Projects Fail.
- It starts strong in a single department and then never makes it out.
- Selecting the tools first
- Selecting the wrong tools and sticking with them.
- There are no resources allocated to adoption and training
- It’s purely an IT initiative.
- The effort excludes IT.
- Engaging with HR, legal, branding, compliance, etc. too soon.
- Pushing Enterprise 2.0 as a generic toolbox instead of the solution to specific problems.
- Lack of effective executive champions.
- Lack of effective participants: Empty blogs, wikis, or silent social networks.
- No long term plan or budget for governance, community management, upgrades, or maintenance.
- Failure to draw in key influencers as adoption broadens.
- Building it all as a self-contained, top-down effort.
- Not waiting long enough to let critical mass build.
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